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What People Are Saying

Designing Success shows readers how to retake the reins in their lives and defeat burnout.”

— Nir Eyal, author of Indistractable: How to Control Your Attention and Choose Your Life

“Catherine Connelly's Designing Success is filled with practical wisdom and empowering advice.”

— Jeff Reid, Professor of Entrepreneurship, Georgetown University

“The book we need right now for leaders.”

— Charreah K. Jackson, bestselling author and global business consultant

“Designing Success is not just a book; it's a catalyst for profound transformation.”

— Ryan Paugh, President and COO at Community.co and Author or Superconnector

About Designing Success

Designing Success offers a fresh perspective on achieving true fulfillment and balance in a world where burnout has become the norm. This book is your blueprint for creating an environment that fosters growth and empowers you to succeed on your terms.

Catherine’s journey began at fifteen when she cofounded an early social network, which evolved into a thriving portfolio of dating apps serving millions. Despite fierce competition and rapid technological shifts, her team’s intentional approach to growth and strategy led to two sales: $100 million in 2011 and $500 million in 2020.

Drawing from her experiences, Catherine shares actionable strategies to help you design a life where you can thrive. You’ll gain practical tools for setting boundaries, automating decisions, and fostering meaningful connections. Learn how to align your life with your core values, create more time for what matters most, and lead with authenticity.

Designing Success is for ambitious dreamers, overworked caregivers, and aspiring leaders. It’s for anyone seeking to break free from the treadmill of constantly adapting to external pressures to build a life tailored to your needs and goals.